The brief for Young Glory Round 6 was to change how Planned Parenthood is viewed and talked about. The idea focuses on intercepting the conservatives and the like-minded on social media and exposing them to the various services that Planned Parenthood offers.
Advertising, Motion Design
Concept
Motion Design
Alisa Mahat
Amelia Yuan
This idea won the only Gold under both the Professional and Student category.
Young Glory is the only worldwide creativity competition devoted to awarding creative consistency. The brief for Round 6 was to change how Planned Parenthood is viewed and talked about. America's new president has been a threat to the organisation and the conservatives painted them as the enemy. However, Planned Parenthood is not an abortion clinic but instead, they provide a plethora of reproductive health care. The idea focuses on intercepting the conservatives and the like-minded on social media and exposing them to the various services that Planned Parenthood offers.
